Yes, 84% of South Africans eat meat every day. However, it appears that more and more South Africans are looking to cut back on their meat consumption. After all, during the lockdown period, vegan orders increased by 71%, making South Africa the country with the most orders on the African continent.
“Locally, we’re excited by the continued uptake of vegan orders on the app. What we’ve seen is that South Africans are slowly taking the leap from vegetarianism into veganism, as restaurants are now offering vegan-friendly substitutes for some of their most iconic dishes,” Shane Austin, head of operations at Uber Eats South Africa told Retail Brief Africa.
So, as more and more South Africans shift to a plant-based diet, Nestlé Professional has set out to meet the demand by releasing Harvest Gourmet™.
Nestlé’s Plant-Based Journey
Now while Nestlé may have a reputation for producing not-so-healthy food, the food manufacturer is focused on improving our eating habits. Since 2017, Nestlé has removed 60 000 tonnes (4.5%) of added sugars and 10 000 tonnes (3.8%) of salt from their products. They’ve also reduced 10% of saturated fat from their products.
Therefore, it’s clear that the brand is focused on listening to consumers and catering to the rising global demand for meat-free alternatives as consumers become more conscious of the health, taste, and environmental effects of their food choices.
Why go plant-based?
There are a few reasons why you should adopt a plant-based diet and preferably switch to meat-free alternatives. These include:
HARVEST GOURMET Vegan SENSATIONAL™ Burger
- You’ll reduce your risk for heart disease (1)
- Plant-based diets help to reduce blood pressure
- A plant-based diet will help you live longer
- Plant-based diets help with weight management
- Plant-based diets help the environment
Harvest Gourmet™
It’s a new meat-free alternative that answers the calls of flexitarians who don’t want to feel like they are eating vegetables. Additionally, the options:
- Are rich in protein
- Contain no-GMO soy
- Are a great source of fibre
“Nestlé’s new range of meat-free alternatives Harvest Gourmet™ provides an opportunity for South Africans to have access to tastier and healthier choices. The plant-based meal solutions product line comprises vegan burgers patties, schnitzels and chargrilled pieces which can be added to a variety of dishes including wraps, sandwiches, pasta dishes, and salads”, says Shamir Sookdeo, Business Executive Officer, Nestlé Professional, East, and Southern Africa Region.
HARVEST GOURMET™ CHARGRILLED PIECES
What’s in it?
Harvest Gourmet™ products include Harvest Gourmet™ Chargrilled pieces. It’s a versatile pre-cooked product with authentic Smokey taste. Then there’s the Sensational Harvest Gourmet™ Burger. It’s a Plant-Based burger that delivers the same juicy taste and texture as a meat burger. Lastly, there’s the and Harvest Gourmet™ Schnitzel. It combines a crispy crumb coating on the outside with a juicy, tender flavour on the inside.
Want to know more?
Plant-based eating is taking over the world. In fact, it’s not just meat-free alternatives that you can enjoy. If you’re a coffee-lover, might we suggest Nescafé’s new plant-based offering? The non-dairy lattes are perfect for people following a vegan diet.