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If making your skin a priority is one of your New Year’s resolutions, knowing what the skincare industry has in store for us in 2024 is a must. I share my top skincare trends set to shape the industry in 2024. 

2024 Skincare Trends

1. Edible Skincare – beauty from within 

“You are what you eat” is how the well-known saying goes, and this couldn’t be truer than for our hair and skin health. It has been predicted that skincare will begin to take an inside-out approach in 2024, with the rise of edible skincare going into the mainstream market. 

In conjunction with topical treatments, getting the right nutrients internally can do major things for the health of the skin, helping to maintain a bouncy, healthy complexion. Ideally, one would get all the vitamins and minerals needed from your diet, but even the healthiest eaters can enjoy a boost of supplementation.

Optimize Skin Health

The moral of the story is that a supplement regimen can work in synergy with your diet and regular topical skincare routine for optimum skin health.

My product recommendations: 

2. Skinimalism

This trend gained popularity in 2023 and will continue to rise in the new year with people focused on embracing more minimalistic skincare routines. 

More people are looking for multipurpose products that combine powerful ingredients with minimal effort. We can expect a shift towards more concentrated beauty formulations, highlighting the era of mindful consumption and maximizing results. Not only is this cost-effective compared to buying several products, but it will also have a positive impact on your skin barrier as you move away from heavy layering.

A smaller amount but more concentrated

Minimalistic routines also mean that we will be seeing an increase in concentrated formulas entering the market with products that require a smaller amount when applied to the skin, resulting in a knock-on benefit for companies reducing packaging waste and an environmental impact. 

My product recommendations: 

3. Growth factor technology 

When it comes to innovative, effective, and active ingredients in skincare, ‘growth factors’ are on top of the 2024 list. Growth factors are substances that occur in your body and help manage essential tasks like replicating cells, reducing inflammation, and stimulating collagen production. 

When it comes to growth factors in cosmetics and skincare, we’re looking at growth factors that are produced by the body. These are applied to your skin to manipulate or trick the skin into thinking that it is young and healthy. In return, it will regenerate and repair itself

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The good news is that growth factors are great for every skin type, including sensitive skin, and most people don’t experience any adverse reactions when using skin care containing growth factors.

My product recommendations:

4. Skin barrier health 

Many forget that caring for the skin barrier is one of the most important steps in a good, well-rounded skincare routine. As we move into the new year, the importance of a healthy skin barrier will be a key focus for skincare, with products and tips centered around protecting this aspect.  

The skin barrier is the outermost layer of the skin’s surface, and it consists of cells and lipids. If you’re familiar with this term, you’ll know the barrier function is an essential concept in skin care. Describing the strength and ability of our skin, the barrier is our protection against our external environment. A functioning and healthy skin barrier allows our topical products and ingredients to treat and maintain the skin.

How to get a healthy glow

When the skin barrier is healthy, we experience a smooth, clear, even-toned complexion with a healthy glow. If one’s skin barrier is damaged, we tend to experience redness, irritation, breakouts, rashes, burning sensations, broken capillaries, dryness, and even tightness. 

My product recommendations: 

5. At-home skincare technology 

At-home technology for the skin will continue to be developed and innovated with huge shifts in what is available to the mainstream market, including more microcurrent, LED, and ultrasound therapy devices being used. 

These tools are investment tools, but will help you re-create a professional-level skincare experience at home. These at-home skincare devices can help you achieve healthier skin as long as you use them correctly and consistently. They are also more accessible and less pricey than in-office treatments. 

My product recommendations:

Visit Skinmiles and sign up for a free Face2Face Assessment. You will receive personal recommendations from me for your skin type or skin concern.

Want to know more?

As people prioritize health and wellness, we are seeing a need for spaces that tick these boxes. Here are 2024 health and wellness trends set to captivate the minds and bodies of individuals seeking holistic well-being. 

MAIN IMAGE CREDIT: Photo by Angela Roma from Pexels
Dr Alek Nikolic

Dr Alek Nikolic

Dr Alek Nikolic is a renowned specialist in aesthetic medicine and is at the forefront of the latest developments in his field. With a focus on skin care, skin ingredients and cosmetic dermatology treatments such as lasers, chemical peels, Botox, and Dermal Fillers, he has performed over 20 000 procedures to date and is responsible for training many medical practitioners both locally and internationally. After receiving his MBBCh from the University of the Witwatersrand (1992) he went on to do an MBA at University of Cape Town (2000). With over 24 year in private practice, he has lectured and performed live demonstrations across the globe, including Bangkok, Rome, Paris, Monte Carlo, Prague, and Warsaw.  Some of his achievements include: Owner of Aesthetic Facial Enhancement Owner of online skincare store, com. Founding member of the South African Allergan Medical Aesthetic Academy Advisor to Allergan Local Country Mentor in Facial Aesthetics   Vice President of the Aesthetic and Anti-Aging Medicine Society of South Africa(AAMSSA) Associate Member of the American Society of Laser Medicine and Surgery(ASLMS).

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