Longevity has been published globally, in different formats, for more than three decades. Originally born in the USA, this trademarked multimedia content platform is the longest-published consumer-focused media resource reporting on the art and science of staying young. The world of longevity is expanding rapidly. And so is the opportunity for you to live your healthiest and longest life yet.
About our World of Longevity
When I lost my mother to cancer in my teens, I began thinking of my mortality. I just wanted to beat the odds. But when I began working on this brand called Longevity, more than two decades ago, my views changed. I became immersed in a world that was full of infinite opportunities, knowing that I could live better and longer than most. Longevity has helped me to meet inspiring people and exposed me to remarkable ideas and the science around longevity.
Longevity escape velocity
I believe the potential for an extraordinary lifespan is more attainable than ever before. Today, as I update this page, many scientists are thinking that by using anti-aging drugs, through innovative research in the field of biology, and with the help of AI, humans can live for thousands of years, even more. That we’ll be able to live forever.
Futurist Raymond Kurzweil, co-founder of Singularity University, and Aubrey de Grey, a leading biomedical gerontologist, both believe we’re getting closer to Longevity Escape Velocity.
This isn’t sci-fi. Science is adding around three months to our lifespan every year. More studies confirm we’re reaching scientific breakthroughs that’ll extend our lifespan by more than a year for every year we remain alive. Once that happens, scientists say we’ll have reached Longevity Escape Velocity.
Experts in the field of longevity are suggesting that anyone in reasonably good shape today will have access to Longevity Escape Velocity by the end of 2030.
We all can live longer, better together
Our aim at Longevity – in print, digital and app form – is to ensure that anyone interested in the concept of longevity can access resources and information on how to live healthier for longer. We curate the latest news and views in the field of longevity, in a format that’s verified, easy to read, informative and interesting. We feature not only scientists, medical experts and longevity bio-hackers, but also individuals such as you and me, who’re living proof that we can all live longer and better.
Facts, not fake
In today’s world, where the lines between science and fiction are thinner than ever, Longevity provides readers with proven healthy living practices. We fact-check all the information we publish, and our business is based on over three decades of high-quality journalism. All our content is strictly vetted and researched.
Our foundation stone is the ” Art and Science of Staying Young.”
Longevity in magazine format is available in a high-quality print edition, on zinio.com and online at longevitylive.com. The company also hosts regular health and wellness events and retreats.
Our brand roots
Our brand rootsLongevity was launched as a print edition in the US in 1989, by Kathy Keeton. Kathy was born and raised on a farm in South Africa, and met her partner Bob Guccione in London.
They moved to the US, where she helped him to build a multimillion-dollar business empire. Appointed president and chief operating officer of General Media Communications Inc, she founded the magazines Viva (1973), Omni (1978) and Longevity (1989). She also wrote two non-fiction books, Woman of Tomorrow (1986) and Longevity: The Science of Staying Young (1992).
Kathy had a passion for longevity, and for ensuring that anyone, at any stage of life, would have the opportunity to change their lifestyle and enjoy a happier, longer life.
Longevity continues to be published according to the founding principles.
“It doesn’t matter if you are 18, 28, 48 or 80, the earlier you start redesigning your lifestyle the longer in better health you will live.” Kathy Keaton.
A global resource
Longevity posts content from all over the world with readers from different continents. We’ve been recognized over the years for our quality of reporting and publishing excellence.
The team has also been involved in many related health initiatives. These include the media sponsorship of the World Congress on Healthy Aging, which took place in South Korea and South Africa. We also developed a television presence when we hosted 15 Minutes with Longevity on CNBC Africa.
Longevity has established a wide network of contacts in the field of longevity. Every week we host live interviews on our social media platforms.
At Longevity, we believe everyone can live healthier and happier for longer.
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Longevity is a registered trademark published over three decades
The magazine and website has evolved with changes in media. Launched as a print edition, the brand has undergone logo changes to keep relevant as health technology and digital media has expanded.
Our foundation stone
Throughout our history of publishing, one aspect has remained the same. We keep true to our foundation stone on content. All our articles are fact-checked and written by qualified journalists or specialists. We curate the latest news and views in the field of longevity, in a format that’s verified, easy to read, informative and interesting.
Longevity: Content and Logo usage
Excluding material provided to us, all site content is copyrighted or licensed for use by the owner of this site. All rights are reserved.
This site is for information purposes only. Content should not substitute for advice or treatment from a qualified medical professional.
Commercial disclosure
Longevity derives income from advertising sales, content partnerships and e-commerce. Wherever there is paid content we notify the reader as such on the post page.
We are very strict about the content we allow on our site. If claims or comments cannot be independently verified, we do not publish the content.
Advertising banners on the site are sponsored and are subject to a prescribed pre-approval process.
The owner has no material relationship with any products reviewed or ranked and this media is independently owned and managed.
Gisèle Wertheim Aymés, Founder, World of Longevity
